Product Description

Written by John Katz, published by Automobile Quarterly in 1989, 64 pages.

Ford’s Thunderbird is one of those iconic American cars that has been a marketing success despite humble beginnings. The Americans love their “personal coupes” and there is no finer example than the Thunderbird.

Copiously illustrated with hundreds of black/white and colour images, the book delves into the actions of key people and the decisions they made to design, develop and produce a Ford success story.

Unmarked, the book is priced at AUD$80 plus postage.